Whether it’s reactive issues management or proactive reputation building, we navigate complexity to deliver business results.

From reactive issues management to proactive reputation building, we navigate complexity to deliver results.

We help on a retained, project and as incurred basis, with strategy development and counsel, through to implementation.

We work for local start-ups to large multi-nationals, and every business in between.  

We bring a fresh approach to corporate communications. We draw expertise from top in-house digital marketing, social, creative content and consumer PR experts to deliver innovative best practice corporate communications.

This helps us find new ways to land work that changes opinions and translates into action. 

Beyond our in-house team, we also draw from a tight group of specialists, including economists, researchers, cultural comms experts and sector-specific specialists. 

Need help building, protecting, or rebuilding your company’s reputation? Get in touch. Contact louisa.kraitzick@pead.co.nz or jack.wheeler@pead.co.nz.

Services include:
  • Company communications audits
  • Content development – speech writing, eDMs, thought leadership papers etc.
  • Cyber & data breach support
  • Financial communications, including annual report writing
  • Government Relations
  • Internal communications
  • Issues and crisis management
  • Media training
  • Proactive media relations
  • Purpose & CSR programmes
  • Stakeholder engagement
  • Strategy development
  • Sustainability communications

Ready to provoke action?

Say kia ora

Pead always deliver. The team work fast, are really engaged, have great communication and best of all they create solutions within whatever budget we give them.

Michael Morton, Head of Brand & Business Strategy, Federal Merchants & Co.

I am so grateful to have you guys as creative partners on Best Foods. Thank you!

Nabomita Bagchi, International Marketing Director, Unilever

Pead has been our exclusive comms partner in New Zealand for years. The Pead team take the time to really understand our business and translate this into ongoing strategic thinking and implementation that delights. Whether it’s hustling stakeholder engagement, securing earned media coverage, translating their work into above the line ideas or advising on issues, they are a true partner and operate as an extension of Xero.

Natalie Weber-Benning, Head of Communications NZ, Xero

The Kindness Collective is grateful to have the support of Pead, who provide us with pro-bono communications consultation, PR, marketing and design work. The people at Pead have truly become part of our team, and it’s clear they care deeply for our cause. Through their work, our media presence and share of voice significantly increased in 2022. As a result, donations for our Christmas Joy Store campaign increased by 250% on the previous year, which enabled us to provide over 10,000 children in need with presents and food. Pead's time, passion, dedication and expertise empower us to truly make a difference in the lives of thousands of Kiwis.

Sarah Page, CEO, Kindness Collective Foundation

Marketing is a very subjective area and especially so when what we do at Southern Cross Partners isn’t widely known to the public. However, when looking for a marketing partner the team at Pead were an easy decision for us. They understand what we do and can explain it in simple terms to give us a more engaged audience and with that, better leads and great customers. Also, nothing is ever an issue for the Pead team and any task from strategy to execution is always taken on with enthusiasm to do their best work for us and our customers.

Cam Harper, Managing Partner, Southern Cross Partners

We’ve been working with Pead for over 5 years now as our PR agency. Their assistance on several product launches, team sport partner activations and local influencer seeding has helped cement PUMA as one of the leading sport and streetstyle brands to localise in the Kiwi market.

Tatum de Silva, Marketing Manager - New Zealand, PUMA

The team at Pead are a trusted partner. Working with the corporate communications team at Pead over the past three years, they have become a valuable extension of the UP Education communications team. Whether it is problem solving, delivering insight-led solutions, distilling complex information or hands-on media relations, the team provide a level of support that instils confidence and delivers results.

Alexandra Wither, Head of Corporate Affairs, UP Education

Pead has been Best Foods’ trusted agency partner since 2017, conceptualising impactful campaign ideas that has not only helped grow the brand double-digit and achieve market leadership in NZ but also inspired many kiwi households to reduce food waste with Best Foods mayo. Strong media relations, great digital capabilities, and an amazing team!

Jaime Tham, International ANZ Marketing Lead, Unilever

Consumer

Creative

Digital & Social